Dilek G\u00fcng\u00f6r, 5 Nisan 2017 tarihli yaz\u0131s\u0131nda, \u00dclker\u2019in \u201c1 Nisan\u201d reklam\u0131n\u0131 tahlil etti. Yaz\u0131s\u0131na \u201cFET\u00d6 yapt\u0131\u011f\u0131nda da \u015faka zannediyorduk\u201d ba\u015fl\u0131\u011f\u0131n\u0131 veren G\u00fcng\u00f6r, \u201cSorular yan\u0131t bulmazsa bu i\u015f daha \u00e7ok su kald\u0131r\u0131r.\u201d dedi. \u0130\u015fte G\u00fcng\u00f6r\u2019\u00fcn yaz\u0131s\u0131:<\/p>\n
Bu subliminal mesaj meselesi daha \u00e7ok Fetullah\u00e7\u0131 Ter\u00f6r \u00d6rg\u00fct\u00fc\u2019yle dilimize pelesenk olmad\u0131 m\u0131? Hat\u0131rlay\u0131n, 15 Temmuz\u2019daki hain darbe kalk\u0131\u015fmas\u0131 \u00f6ncesinde kapat\u0131lan \u00f6rg\u00fct\u00fcn medya organ\u0131 Zaman gazetesinde \u2018S\u00fck\u00fctun \u00e7\u0131\u011fl\u0131\u011f\u0131\u2019 diye bir reklam filmi yay\u0131nlanm\u0131\u015ft\u0131.<\/em><\/p>\n Darbe giri\u015fiminden 9 ay 10 g\u00fcn \u00f6nce yay\u0131na konulan reklam filmi subliminal mesaj i\u00e7eriyordu.<\/em><\/p>\n Rus B\u00fcy\u00fckel\u00e7isi Andrey Karlov suikast\u0131n\u0131n da kapat\u0131lan Samanyolu TV\u2019de yay\u0131nlanan \u2018Nizama adanm\u0131\u015f ruhlar\u2019 dizisinde konu edildi\u011fi s\u00f6ylenmi\u015fti. Uzun zamand\u0131r subliminal mesajlar\u0131 duymuyorduk, ta ki ge\u00e7en hafta cuma g\u00fcn\u00fcne kadar\u2026 Biliyorsunuz, \u00dclker 1 Nisan\u2019da sosyal medyada \u2018K\u00fc\u00e7\u00fck karde\u015f olmak\u2019 adl\u0131 bir reklam filmi yay\u0131nlad\u0131.<\/em><\/p>\n Ama ne film?<\/em><\/p>\n B\u0131rak\u0131n \u00e7ocu\u011funuzu siz bile izledi\u011finizde \u2018korku filmi\u2019ni aratmayacak bir ses tonuyla yay\u0131nlanan s\u00f6z\u00fcm ona mutluluk \u015fark\u0131s\u0131 \u00e7izgi karakterler ve altyaz\u0131larla (hesapla\u015fma zaman\u0131, ac\u0131lar seni bulacak, evini folyo ile kapl\u0131 bulacaks\u0131n, hal\u0131 sahada ip dire\u011fi ile ba\u011fl\u0131, pastaya ac\u0131 biber, bir bakm\u0131\u015fs\u0131n k\u00fc\u00e7\u00fck karde\u015fler ablalar\u0131, abileri kurtaracak) birle\u015fince t\u00fcyler \u00fcrperticiydi.<\/em><\/p>\n Peki kim \u00e7ekti bu filmi?<\/em><\/p>\n Ajanslara yak\u0131n kaynaklardan ald\u0131\u011f\u0131m\u0131z bilgilere g\u00f6re, \u20181 Nisan hesapla\u015fma zaman\u0131\u2019 kampanyas\u0131n\u0131n ana konsept ve s\u00f6ylemleri TBWA \u0130stanbul taraf\u0131ndan, dijital web sitesi ve uygulamalar\u0131 ise Plasenta Conversation Agency taraf\u0131ndan y\u00f6netimden gerekli onaylar al\u0131narak hayata ge\u00e7irilmi\u015f.<\/em><\/p>\n Plasenta\u2019n\u0131n ba\u015f\u0131nda Gezi olaylar\u0131nda ad\u0131n\u0131 duydu\u011fumuz Cem Batu var. Batu, o d\u00f6nemde Ba\u015fbakan olan Cumhurba\u015fkan\u0131 Recep Tayyip Erdo\u011fan\u2019a mektubuyla g\u00fcndeme gelmi\u015fti.<\/em> \u00dclker\u2019dekiler de olay patlad\u0131\u011f\u0131ndan bu yana 6-7 tane a\u00e7\u0131klama yapt\u0131. Murat \u00dclker, reklam filmini g\u00f6rmedi\u011fini iddia ederek, bu i\u015fin kumpas oldu\u011funu s\u00f6yledi.<\/em><\/p>\n Reklam ajanslar\u0131 ve \u015firketin pazarlama departman\u0131ndaki 5 ki\u015fiye soru\u015fturma a\u00e7\u0131ld\u0131. Bu soru\u015fturmalar\u0131n sonucunu merakla bekliyoruz.<\/em><\/p>\n Merak etti\u011fim ve a\u00e7\u0131\u011fa kavu\u015fturulmas\u0131n\u0131 istedi\u011fim bir konu daha var. Gezi s\u0131ras\u0131nda yazd\u0131\u011f\u0131 mektupta \u2018reklam\u0131n \u015fiddetle i\u015fi olmaz\u2019 diyen Plasenta\u2019n\u0131n patronu Cem Batu ya da TBWA \u0130stanbul \u2018zehirlenme, idam, suikast\u2019 gibi subliminal mesajlar i\u00e7eren, \u00f6c\u00fc bir sesle \u00e7ekilen reklam\u0131 kafalar\u0131na g\u00f6re mi yapt\u0131? Ya da hangi kafayla yapt\u0131lar?\u00a0<\/em>Hangi saikle hareket ettiklerini neden a\u00e7\u0131klam\u0131yorlar?<\/em><\/p>\n <\/p>\n Yukar\u0131daki sorular yan\u0131t bulmazsa\u2026 Bu i\u015f daha \u00e7ok su kald\u0131r\u0131r.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":" Dilek G\u00fcng\u00f6r, 5 Nisan 2017 tarihli yaz\u0131s\u0131nda, \u00dclker\u2019in \u201c1 Nisan\u201d reklam\u0131n\u0131 tahlil etti. Yaz\u0131s\u0131na \u201cFET\u00d6 yapt\u0131\u011f\u0131nda da \u015faka zannediyorduk\u201d ba\u015fl\u0131\u011f\u0131n\u0131…<\/p>\n","protected":false},"author":2,"featured_media":2349,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4596],"tags":[80,328,67,329],"yoast_head":"\n
\nD\u00fcn belki 5 kez ofisini arad\u0131m, sekreterine not b\u0131rakt\u0131m, geri d\u00f6nmedi.\u00a0<\/em>Anlayaca\u011f\u0131n\u0131z \u00a0yer yar\u0131ld\u0131 i\u00e7ine girdi.<\/em><\/p>\n